Postcard marketing for Christmas light installers
The houses with no lights while the rest of the street is lit are your best leads. Snap them, and PostOffer mails the owner a postcard with their own house and your install offer. Holiday light crews fill the season without knocking a single door.
How PostOffer works for Christmas and holiday light installers
- Snap the house. Take a photo from your truck of a house that needs your work.
- We find the owner. The owner's name and mailing address fill in for you.
- We mail your offer. The owner gets a postcard with their own house on the front, your offer and a QR code to book. Printing and First Class postage are included.
What to snap on your route
- Bare houses on a decorated street
- Houses with half-hung or broken strands
- Big rooflines and tall trees owners will not climb
- Last year's customers' neighbors
Offers that work on a holiday light installation postcard
- $50 off a light install
- Free takedown and storage with install
- Book by a date and get a wreath free
Every card shows the owner's own house on the front, one clear offer, your logo, before and after photos and a QR code to book. Follow-up cards go out at day 30 and 60 if they have not booked.
When to mail
October and early November cards book the season. Late November cards still fill gaps for early December installs.
Where it works
PostOffer works for Christmas and holiday light installers in Lancaster County, Cumberland County, York County, Dauphin County, Lebanon County, Berks County, Chester County and Adams County, Pennsylvania. Holiday light installation is especially strong in Lancaster County, Cumberland County, Dauphin County, Chester County.
Questions from Christmas and holiday light installers
How do Christmas light companies get customers?+
Target the houses that do not have lights yet. A postcard with a photo of their own bare house next to a lit street makes the offer obvious.
When should holiday light installers send postcards?+
Start in October. Most installs are booked by mid November, and the first crews to mail get the big rooflines.
Can I offer takedown and storage on the card?+
Yes. Set your services and offers in setup and pick the one you want on each card.
Other trades using PostOffer
Power washingRoof cleaningGutter cleaningExterior paintingWindow cleaningLandscaping and lawn careTree serviceFence washing, staining and repairMobile car detailingSolar
Turn the houses you drive past into booked jobs.
Start free for 14 days. Then plans from $49 a month with postcards included. No contract and no setup fee.
Start free for 14 days See pricing